Marionnaud Parfumeries

  • Austrian market leader in perfume retail
  • managed since 2002

 Marionnaud Parfumeries
Motivation programs, relationship marketing, brand experiences
"Marionnaud Rendezvous", motivational event and brand experiences for employees and partners from industry, 500 guests, ongoing since 2002;
"Marionnaud Sternstunden", relationship marketing event for industry partners, since 2002;
"Roulette der Düfte", promotion event series in the scope of shop openings; aim: increase visitor frequency and sales figures;
"Soirée Marionnaud", event series for VIP clients and opinion leaders, Albertina; Shop Manager Meetings, experience-oriented seminars for executives; Flagshipstore opening in the SCS;