Premiere in an extraordinary location

The premiere of the Stadtmarketing Austria Convention was to take place not in a typical location for a convention, but at a new, unusual site: a perfect venue was found with the new IST Austria research centre, which had only opened just before the event.

Renowned marketing and design experts – including the architects of the Austrian EXPO Pavilion in Shanghai – gave lectures on the subject of “Liveable Cities”.

Tyler Brulée – founder of Wallpaper, editor in chief of Monocle, columnist for the Financial Times and one of the most distinguished design critics in the world – could be acquired as keynote speaker!